Record Store Day x Amazon Music | Art Direction | Content Creation | at 247Laundry Service
Record Store Day is a content series produced by Amazon Music in Spain. The series aims to take music fans on a journey of music discovery by showcasing their favourite artists as they dig through crates at local music stores.
The series is presented in various formats, providing different ways to enjoy the content. One such format is Instagram stories, which serve as both a teaser and an interactive opportunity to listen to selected albums through the Amazon Music App with just one click.
The series is presented in various formats, providing different ways to enjoy the content. One such format is Instagram stories, which serve as both a teaser and an interactive opportunity to listen to selected albums through the Amazon Music App with just one click.
I opted for a tactile, low-fi aesthetic throughout the piece, that incorporates elements such as receipts, price stickers and distressed details to replicate the experience of browsing physical records on a mobile platform.
